Contemporary society is consumed by a need for things. Whatever these things are, people are conditioned to just want everything they can get their hands on, regardless of it's functionality, design, use, and empowerment to their day to day lives. This quantity over quality metric has led to an meteoric rise in mainstream stores and brands that dominate user focus and leave little room for true quality products and brands to surface in people's lives.
We are often fed the same goods, from the same brands, from the same websites, shopping in the same way, that hasn't changed since the dawn of the internet. There is no room for creativity, intelligence, innovation, style and personality. Shopping is often ugly and one dimensional, products are pushed to clutter our lives, and no one cares about truly discussing what they buy, and the reasons it builds the life they genuinely want to live.
At Wiplabs, we love genuinely new products, designed by the people, funded by the people, all for the people. This rhetoric is shared by a new social website - Impulse - a platform dedicated to those Independent brands, smaller sellers, and product designers worldwide that need the exposure to grow, and finally start enhancing people's lives for the better.
What is Impulse?
Impulse is a community shopping website, that empowers the shopper through social collaboration, beautiful products, and properly curated lifestyle design. The platform itself is much like Tumblr or Pinterest, a social space to share and converse - except everything you see is innovative and well built - and all of this is available to be bought immediately.
A social platform where you are one step from something that will actually enhance your life, a personalised experience powered by the users. You are able to comment, like, share, and converse about anything you see - set trends by liking and re-beating content - and actually change the course of Impulse by adding your own products and opinions.
The focus on lesser known brands and independent stores, means every login to the platform brings a new adventure of discovery and exploration. The de-cluttered shopping experience, whereby you follow the people and products you want, leaves you in charge to use Impulse how you want. Either shop, build your dream life, collect wish lists, or share whatever you like with the world.
It's simplicity is it's beauty. Large images, social focus, all in a site powered by it's own community.
Cool Features
Impulse was designed with their users in mind. The key features are intended to offer value to every visitor to the site. Simple ways to minimise your clutter, personalise your shopping, get rewarded for supporting your favourite brands, and share directly with your closest friends:
Collections: How often do you find yourself saving internet tabs or bookmarks for products online?! Impulse solves this by giving you full customisable collections to place products you want to keep safe. Christmas lists. Summer 2019. New Home. All covered.
Facebook Messenger: Know one really wants to send a friend a product they like to their public Facebook page. And definitely know one wants to do he copy and paste and send job. So Impulse fixed that too - a direct button to send a product to your friends Facebook Messenger Inbox. Private and fast.
Flash Sales: Impulse helps it's stores reward you for being a fan by offering time sensitive sales for it's followers. Any product can be on sale for either 1 - 12 - 24 hours at a time and then it will disappear forever. Super simple, but helps engages social media followers and give you a happy little boost if you've been wanting to buy that wonderfully designed umbrella.
User Uploads: Users are the life core of the Impulse platform, and as such are given more responsibility than most. Every single like on a product boosts it's everyday Trending ranking. Furthermore, users can upload products to the platform if they are really keen to showcase their own lifestyle and things they adore.
Impulse is a shopping platform that decided to completely socialise the experience. A fine belief in collaboration and creation sets it's day to day tone - with a total focus on helping and guiding stores and brands that want to reach new people all over the world. Community is king at Impulse, and we're a big fan. Plus we were their Store of the Week - and who doesn't like to make friends? 🚀
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Nathalie De Clercq
Author